Cinemark Faces Lawsuit Over Alleged Misleading Beverage Sizes
A class-action lawsuit claims Cinemark's 24-ounce drink cups hold only 22 ounces, potentially violating advertising laws.
- Shane Waldrop filed a lawsuit against Cinemark, alleging the theater chain falsely advertises its 24-ounce beer cups, which he claims only hold 22 ounces.
- The lawsuit, filed in a Texas federal court, accuses Cinemark of negligent misrepresentation, fraud, and violating Texas' Deceptive Trade Practices Act.
- Cinemark's concession sales have been a significant revenue source, with prices for larger drinks purportedly offering better value, a claim disputed by the lawsuit.
- The practice of 'shrinkflation,' reducing product size while maintaining or increasing prices, is highlighted as part of the lawsuit's allegations.
- The lawsuit seeks a court order to stop the alleged deceptive practices and demands disgorgement of profits obtained through these sales.