Particle.news
Download on the App Store
6 ARTICLES
·
5d ago

Chuck E. Cheese Launches Chuck’s Arcade for Adults With 10 U.S. Locations

It brings retro games, animatronics, merchandise, full menus to eight states as part of the chain’s nostalgia-driven comeback.

Chuck E. Cheese is opening an adults-only spinoff.
Chuck E Cheese entrance. Chuck E. Cheese's is a chain of American family entertainment center restaurants.
Chuck E. Cheese launches a new spinoff concept.
Image

Overview

  • Chuck’s Arcade has launched in 10 shopping malls across eight states, including Florida, Oklahoma and New York.
  • The venues blend retro titles like Ms. Pac-Man and Donkey Kong with modern VR shooters and racing simulators alongside the brand’s signature animatronics.
  • Select locations feature retro-themed merchandise and full food menus, and a flagship Chuck’s Arcade and Pizzeria has opened in Kansas City.
  • Parent company CEC Entertainment emerged from its 2020 Chapter 11 bankruptcy and this year unveiled a $350 million plan to modernize 500 Chuck E. Cheese units.
  • The rollout is part of a broader nostalgia-driven comeback that includes a Christmas cartoon special, a reality competition show and partnerships with vacation resorts.