Overview
- Fresh counts find a 550g Quality Street tub contains 60 sweets, with Daily Mail tallies showing Cadbury Heroes at 55, Celebrations at 54 and Cadbury Roses at 51.
- Assosia data compiled for BBC News show 2021–2025 shifts such as Celebrations tubs dropping from 650g to 500g as list prices rose from £4.25 to £6.11, lifting the price per 100g from 65p to £1.22.
- Terry’s Chocolate Orange is down from 157g to 145g and up from £1.49 to £2.25, while a Cadbury Dairy Milk bar fell from 200g to 180g as the price rose from £1.86 to £2.75.
- Mars Wrigley and Mondelez say higher manufacturing costs, particularly cocoa, have forced size reductions or price rises, and the Food and Drink Federation says cocoa prices quadrupled between 2022 and 2024.
- Analysts cite poor West African harvests and crop disease for tighter supplies, while Which? warns shoppers feel cheated and supermarket data show average chocolate prices up 18.4% year on year.