Overview
- Focus Market’s latest survey shows the overall holiday basket up 27% year over year as shoppers lean on promotions.
- The 12-item food tally climbed from ARS 75,013 to ARS 95,401, led by torta española (+47%), fruit panettone (+44%) and soft almond nougat (+38%).
- Decoration items rose an average 12% to ARS 423,955 for eight products, with nativity sets (+28%), warm LED lights (+27%) and green garlands (+18%) up, while wreaths (-17%) and 24-piece ornament sets (-29%) fell.
- Gift prices increased at a slower pace than overall inflation, with INDEC reporting clothing and footwear up 14.1% from January to November, a trend industry groups link to high inventories and import competition.
- Toy makers warn of prices below sustainable levels even as entry options start near ARS 3,000, and appliance prices are down about 25% this year following import openings and tax reductions.