Overview
- Chivas Regal announced a global launch on October 16 featuring two limited editions for Chivas Regal XV and Chivas Regal 12 Year Old.
- The travel-retail rollout spans the Middle East and India with immersive activations at airports in Dubai, Mumbai, Abu Dhabi, Qatar, Bahrain and Oman.
- In Canada, the Chivas Regal 12 Year Old x Gaurav Gupta edition is slated for select LCBO stores.
- Gaurav Gupta is scheduled to host a meet-and-greet and bottle signing at the LCBO in Brampton on October 18.
- Design cues include a gold-toned presentation for the XV and a sleek silver box for the 12 Year Old, featuring Gupta’s Winged Panther, Serpent and Illumination motifs.