Overview

• Chirey reports consecutive month-on-month sales gains after early-year double-digit declines, though public data still show deep year-on-year contractions.
• The newly launched Tiggo 7 PHEV CSH offers a 201-hp hybrid powertrain, up to 1,200 km combined range, and a 10-year or one-million-kilometer engine warranty.
• Launch incentives include seven years of bumper-to-bumper coverage, one year of free maintenance, and promotional financing at 9.99% without opening fees.
• Chirey stopped reporting its sales figures to Mexico’s Inegi after the first quarter, leaving recovery claims unable to be independently verified.
• Under COO Svein Azcué, the automaker has shifted toward small SUVs and hybrids and poured over 220 million pesos into spare-parts inventory and technical support improvements.