Chipotle Faces Scrutiny Over Portion Sizes Amid Customer Complaints

Wells Fargo analysts conduct study revealing significant inconsistencies across locations despite company denials.

Chipotle customers have voiced concerns about smaller portion sizes, particularly in burrito bowls.
A Wells Fargo analyst team tested 75 burrito bowls across multiple Chipotle locations in New York City.
The study found the weight of bowls varied greatly, with some being up to 87% heavier than others.
Chipotle maintains that portion sizes have not changed, attributing variability to customizable orders.
The controversy has not hindered Chipotle's financial performance, with a revenue increase reported.