Overview
- 'The W' is the first scripted TV series centered on the WNBA, developed by Chiney Ogwumike and produced by Peacock.
- The series, co-written by 'GLOW' creators Carly Mensch and Liz Flahive, explores the dynamics of a rookie WNBA player and her agent.
- Victorious, Ogwumike's newly launched production company, focuses on amplifying women's sports stories across media formats.
- Peacock’s production of 'The W' aligns with NBCUniversal’s broader investment in women’s sports, including its WNBA media rights agreements.
- Ogwumike and her agent Allison Galer previously co-produced the Emmy-nominated WNBA documentary '144,' showcasing their storytelling expertise.