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Chinese EV Maker BYD Sets Sales Record in Germany, Eyes 50% Global Expansion by 2030

BYD's localized production and affordable pricing strategy drive rapid growth in Europe as it targets half of its sales outside China within the next five years.

byd dolphin spanien spain 2024 02 min
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Overview

  • BYD recorded 1,566 new vehicle registrations in Germany in April 2025, a 756% increase year-over-year, marking its strongest monthly sales performance in the country to date.
  • The company has expanded its model lineup in Europe, introducing the Atto 2 compact SUV and focusing on plug-in hybrids tailored to regional preferences.
  • BYD aims to achieve 50% of its total vehicle sales outside China by 2030, up from approximately 10% in 2024, with Europe as a key growth market.
  • Production at BYD's first European factory in Hungary is set to begin by late 2025, with a second facility in Turkey planned for 2026 to support localized manufacturing and cost efficiency.
  • A recent study shows 72% of European car buyers expect Chinese electric vehicles to be priced 27% lower than Western brands, positioning BYD to capitalize on price-sensitive markets.