Overview
- CBS’s national telecast drew 30.8 million viewers, ranking second this season, marking the network’s biggest Week 9 NFL audience since 2007, and finishing as the most-watched program of the week.
- The game peaked at 35.2 million viewers and delivered a 14.3 rating, up 21% in ratings and 27% in viewership versus last year’s comparable Week 9 national window.
- Buffalo beat Kansas City 28–21 as Josh Allen completed a career-best 88.5% with one passing touchdown and two rushing scores, while Patrick Mahomes posted a career-low 44.1% completion rate with one interception.
- CBS is averaging 19.4 million viewers per NFL game this season, up 6% year over year and on pace for its best season since 1998.
- Across all networks, NFL games average 17.8 million viewers through nine weeks, a 7% rise coinciding with Nielsen’s Big Data + Panel methodology, and industry projections point to Chiefs–Cowboys on Thanksgiving as a potential record-setter.