Overview
- BetMGM says signups and activations in Missouri have “skyrocketed” during the opening week, with interest peaking during Chiefs games.
- GeoComply logged more than 2.6 million location checks in the first 24 hours and about 250,000 active accounts on launch day.
- Chiefs Super Bowl and AFC futures rank as the most-bet markets in Missouri’s early days, according to BetMGM.
- The Missouri Gaming Commission says operators went live without technical issues and will deliver the first full-month reports in mid-January.
- Regulators are vetting roughly 2,500 license applications and auditing promotional deductions under the state’s 10% adjusted-gross-revenue tax, which earmarks funds for problem-gambling programs and education.