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Chicharito Signs With Atlético Dallas as First Player

Serving as the franchise’s public face, the Mexico national team record scorer will lead the club’s development with an on-field debut scheduled for the team’s USL Championship start in March 2027.

Overview

  • The club and multiple outlets confirmed on Monday, July 27 that Javier “Chicharito” Hernández has signed with Atlético Dallas as the new franchise’s first player.
  • Atlético Dallas said the deal is a two-year contract with an option for a third season, though the club has not disclosed Hernández’s salary and the move remains subject to normal league and federation approvals.
  • Hernández, 38, will begin working immediately on marketing, community outreach and team development but will not play competitively until the club debuts in the USL Championship in March 2027.
  • The team plans to play home matches at the Cotton Bowl with several 2027 fixtures at AT&T Stadium, and the signing is positioned to draw the large Hispanic audience in north Texas.
  • The move boosts the USL Championship’s profile as it restructures and expands, offering the league a high-profile veteran to help raise interest and commercial momentum ahead of 2027.