Overview

• Hernandez’s TikTok video urged women to embody traditional roles like homemaking and nurturing, prompting the FMF to classify his remarks as media violence against gender equality
• The Mexican Football Federation imposed a fine and formal warning on the 37-year-old striker for promoting sexist stereotypes in sport
• Chivas de Guadalajara publicly distanced itself from his statements and carried out internal disciplinary measures under club regulations
• President Claudia Sheinbaum denounced the comments as a “very machista idea” and said Hernandez still has much to learn about women’s equality
• In an Instagram post, Hernandez expressed deep regret for any offense caused and vowed to communicate with greater clarity and sensitivity on gender issues