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Chef Eric Greenspan Exits Tesla Diner as Site Prepares Full-Service Shift by January

High demand that forced rapid menu cuts set the stage for a sit-down pivot.

Overview

  • Eric Greenspan confirmed he has left the Tesla Diner project to focus on launching his Jewish deli, Mish, a move he said was planned for more than a month.
  • Employees say management has told staff the hybrid walk-up and drive-in operation will transition to a traditional full-service restaurant by January.
  • Greenspan said Bill Chait remains attached to the diner and will also be a partner in Mish.
  • After opening in July, the diner quickly pared its menu to improve speed, and Tesla said the site sold about 50,000 burgers in the third quarter.
  • The high-profile Hollywood location drew both heavy foot traffic and protests tied to Elon Musk, and reporting indicates Tesla is exploring additional sites such as Austin and Palo Alto.