Overview

• The Summer Icons Beauty Box launched on July 14 is priced at £94 for a disclosed £189 worth of products, reflecting a 50% discount.
• It includes seven full-size staples—such as the Matte Beauty Blush Wand in Peach Pop and Pillow Talk Eyeliner—alongside a travel-size Magic Cream.
• Shoppers who spend £90 or more will receive a free Airbrush Flawless Lip Blur worth £29.
• Unlike mystery kits of the past, this box lists every item in advance to ensure buyers know exactly what they are getting.
• Competing offers from Glossybox, ASOS and Boots remain available but have generated less media buzz than Tilbury’s clear, high-value bundle.