Overview

• The U.S. storefront went live September 24, making the brand’s best-selling makeup and skincare available on Amazon for the first time.
• Items qualify for Prime benefits including fast delivery, with about 15% off select products tied to early October Prime Day promotions.
• The assortment features staples such as Hollywood Flawless Filter, Pillow Talk lipstick, Magic Cream, and Airbrush Flawless Setting Spray.
• Charlotte Tilbury framed the partnership as part of a tech-first strategy, calling Amazon a trusted destination for online beauty shopping.
• Previously sold via the brand, Sephora and Ulta, the products now offer two-day delivery on Amazon, with early reports noting strong demand for items like the setting spray.