Charli XCX's 'Brat Summer' Dominates Pop Culture

The singer's latest album and its rebellious ethos inspire a viral trend celebrating individuality and hedonism.

Charli XCX's sixth studio album, 'Brat,' fuels the 'Brat Summer' phenomenon with its bold themes and nostalgic aesthetics.
The trend, popularized on TikTok, encourages embracing a carefree, unfiltered lifestyle, diverging from 'clean girl' aesthetics.
Celebrities and influencers, including Julia Fox and Emma Chamberlain, endorse the trend, adding to its mainstream appeal.
'Brat Summer' is marked by inclusivity, featuring diverse body types, genders, and sexualities in its representation.
Books capturing the 'Brat Summer' vibe explore themes of luxury, chaos, and self-discovery, resonating with the trend's ethos.