Charizard-Shaped Flamin' Hot Cheeto Draws $2,100 Bid at Auction

The novelty snack, dubbed 'Cheetozard,' is being auctioned by Goldin and has become a viral sensation among Pokémon fans.

The 'Cheetozard,' a Flamin' Hot Cheeto resembling the Pokémon Charizard, is currently up for auction on Goldin's platform.
The highest bid for the Cheeto has reached $2,100, with the auction set to close on March 1, 2025.
Originally discovered by 1st & Goal Collectibles, the Cheeto has been preserved and framed in a custom Pokémon card display case.
The Cheetozard follows a trend of high-priced novelty items, including a Pikachu-shaped Cheeto that sold for $26,000 and a Harambe-shaped Cheeto that hit $100,000.
The auction highlights the enduring passion of Pokémon fans as the franchise approaches its 30th anniversary in 2026.