Overview
- Channel 4 broadcast The Experiment on Wednesday 21 October as a 95‑minute documentary in which presenters Mat Fraser and Sophie Morgan watched a staged social test from backstage.
- Producers built a fictional facility called SegriLife House and invited members of the public to tour it believing it was a real supported‑living model.
- Disabled and neurodivergent actors played the residents and the production worked with Graeae and Access All Areas to stage the scenes and film every interaction.
- Reporting shows a substantial number of visitors did not recognise the Nazi‑inspired language and policies used in the facility and some praised it, and participants were later informed and debriefed by the makers.
- The programme links its staging to Aktion T4 with a visit to Hartheim Castle and frames the project as a warning that cost‑focused rhetoric about care could erode disability rights while also prompting ethical questions about deception and the safety of participants and performers.