Overview
- The hour-long Will AI Take My Job? revealed in its closing moments that presenter Aisha Gaban was entirely AI-generated, which Channel 4 described as a British TV first.
- Channel 4 said the use was a one-off editorial stunt conducted under its ethical AI guidelines and stressed it will not replace frontline journalists with AI.
- A senior executive said more controlled AI experiments are planned, acknowledged the AI presenter’s limitations, and noted 564,000 viewers made it the strand’s second most-watched show of the day.
- The digital anchor was produced by Seraphinne Vallora for Kalel Productions using prompt-driven tools and delivered scripted pieces to camera rather than conducting interviews.
- A Channel 4 survey cited in the program found 76% of UK bosses already use AI for tasks once done by humans and 41% report reduced recruitment, as viewers debated telltale visual artifacts and unions renewed concerns following the Tilly Norwood controversy.