Overview
- The deal announced Thursday gives Chanel full ownership of Charvet, including the Place Vendôme boutique and six‑floor headquarters, with financial terms not disclosed.
- Chanel named Bruno Pavlovsky president of Charvet and said the maison will operate as an independent business within Chanel’s group structure.
- The acquisition follows Matthieu Blazy’s collaborations with Charvet last year and this spring that produced high‑demand shirts and sparked the companies’ discussions.
- Chanel says it will keep Charvet’s single boutique and Saint‑Gaultier workshop intact, avoid global retail expansion for the label, and focus on preserving skilled staff and traditional shirting methods.
- Charvet, founded in 1838 and known for bespoke shirts and extensive fabric archives, joins Chanel’s roster of specialist ateliers in a move the company frames as protecting French heritage craftsmanship.