Overview
- An 18‑minute staged “marketing meeting” video drew millions of views across Instagram and YouTube, with some viewers initially mistaking isolated clips for a real call.
- The campaign jumped offline at a New York SoHo pop‑up where Chalamet arrived flanked by men wearing oversized orange ping‑pong‑ball masks.
- Branding centers on a signature orange motif referenced in the sketch’s blimp and landmark gags, with coverage also noting a Google search blimp animation tied to the film.
- Fashion and merch feature prominently, including a Doni Nahmias–designed Marty Supreme jacket and newly debuted pastel Dior Men sneakers by Jonathan Anderson.
- Josh Safdie’s table‑tennis drama co‑stars Gwyneth Paltrow, Odessa A’zion, Tyler Okonma and Kevin O’Leary, and Chalamet has highlighted intensive ping‑pong training in recent Q&As ahead of the December 25 release.