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CFP Title Game Tickets Soar on Resale as UM Student Allotment Vanishes in Minutes

CFP leaders blame market demand for the surge in prices.

Overview

  • The University of Miami distributed 1,000 student tickets—500 provided by the CFP sponsor Taco Bell and 500 additional seats at face value—priced around $488 and sold out in under five minutes.
  • UM said it received more than 4,000 student requests and used a virtual waiting room with random selection, as some students reported long waits and website crashes.
  • With official inventory essentially gone, the cheapest upper-bowl pairs on resale sites hovered around $2,900, while many lower-bowl and premium seats listed from nearly $5,000 to more than $20,000 each.
  • Parking listings reached eye-watering levels as well, with StubHub showing spots initially around $747 and later about $693 near Hard Rock Stadium, with limited availability and shuttle options from farther lots.
  • CFP executive director Rich Clark defended the pricing as market-driven and quipped, “It’s more expensive than Taylor Swift? We have arrived,” as No. 1 Indiana faces No. 10 Miami on Jan. 19 on ESPN.