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CES 2026 Puts AI Into Purchasable Devices as Samsung, NVIDIA and New PC Chips Take Center Stage

Locked-in keynotes point to a week centered on on‑device AI with PC prices under pressure.

Overview

  • Samsung’s First Look lands Jan. 4 at The Wynn with TM Roh headlining, previewing an expanded Micro RGB TV lineup and a Bespoke AI appliance range that includes the Air Dresser, Laundry Combo, WindFree Pro AC and Jet Bot Steam Ultra.
  • NVIDIA CEO Jensen Huang delivers a 90‑minute keynote on Jan. 5 at 4 p.m. ET, streamed online, with an extensive hands‑on showcase at the Fontainebleau throughout the show.
  • Intel is set to launch Panther Lake (Core Ultra 300) at CES, while laptop makers prepare designs with Qualcomm’s Snapdragon X2 Elite family to advance local AI through beefier NPUs.
  • Rising DRAM and SSD costs driven by AI data‑center demand are expected to push laptop prices higher and limit higher‑RAM and larger‑SSD configurations in 2026 rollouts.
  • Micro RGB TVs from Samsung and LG anchor the display story, as exhibitors lean into AI‑driven consumer hardware spanning household robots, wearables and smart home devices.