Overview
- The 24th series of Celebrity Big Brother premiered on ITV on April 7, 2025, featuring a high-profile lineup including Mickey Rourke, Patsy Palmer, and Sir Michael Fabricant.
- Mickey Rourke, reportedly the highest-paid contestant with a £500,000 fee, has already drawn attention for his interactions with fellow housemates and the show's host.
- Social media users highlighted Rourke's reluctant participation in a conga line led by JoJo Siwa, which earned the group points, as well as his behavior before entering the house.
- The show is accompanied by a spin-off program, 'Celebrity Big Brother: Late & Live,' airing on ITV2 and featuring extended coverage and commentary.
- Scheduled to run for 19 days, the series continues ITV's efforts to revitalize the Big Brother brand with a mix of entertainment and real-time audience engagement.