Overview

• Ceat unveiled the SecuraDrive CIRCL as a passenger car tyre that the company says uses up to 90% sustainable materials.
• Two variants are offered at launch: a 50% bio-based version at Rs 8,999 and a 90% sustainable-content option at Rs 12,999.
• Developed at Ceat’s global R&D hub in Halol, Gujarat, the tyre is positioned for urban buyers aged 25–45.
• The company highlights three claimed industry-first materials: a Unified Biopolymer Inner Liner, a Glycerol-Based Accelerator, and an Anti-Static Silica Conductive Solution.
• Ceat says the tyre delivers high performance and safety based on its own road testing, with availability from September 2025 at premium retail outlets and authorised dealerships.