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CBS Mornings Host Gayle King Faces Uncertain Future Following Ratings Drop and Merger Mandates

Leadership is redirecting the show toward middle-America stories just ahead of the Skydance-Paramount merger

Overview

  • Total viewership has dipped below two million and the 25-54 demographic shrank by up to 30% compared to last year, according to Nielsen.
  • Skydance’s pending $8.4 billion merger with Paramount requires ending DEI initiatives and hiring an ombudsman to oversee bias.
  • New CBS News president Tom Cibrowski has introduced editorial shifts focusing on economic and regional coverage outside major cities.
  • President Trump posted on Truth Social that “Gayle King’s career is over,” highlighting intensified political pressure on the network.
  • King’s contract runs through May 2026, leaving CBS leadership to weigh renewal as the show struggles to regain its audience.