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3w ago

CBS Golf Coverage Achieves Strongest Audience in Seven Years

Robust viewership at the Wyndham Championship drove a season average of nearly 3 million viewers on CBS with record streaming on Paramount+.

Aug 3, 2025; Greensboro, North Carolina, USA; Cameron Young hits off the 9th tee box during the final round of the Wyndham Championship golf tournament. Mandatory Credit: Allison Lawhon-Imagn Images

Overview

  • Viewership climbed 17% year-over-year, marking the network’s most-watched golf season since 2018.
  • The final round of the Wyndham Championship drew 1.951 million viewers, up 36% from 2024 and the highest peak in five years.
  • Excluding majors, CBS averaged 2.16 million viewers for PGA Tour events, a 21% increase over the previous season.
  • Every tournament preceding the FedEx Cup playoffs averaged 2.969 million viewers, up from roughly 2.5 million a year earlier.
  • Paramount+ recorded its most-streamed golf season ever, underscoring growing digital engagement.