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CBP Warns Holiday Shoppers About Counterfeit Goods as Cyber Week Peaks

Citing record-scale seizures, the agency urges stricter vigilance with online purchases.

Overview

  • CBP issued a holiday-season alert urging consumers to avoid counterfeit merchandise sold online, stressing safety risks, economic harm and the fact that importing fakes is illegal and can bring penalties.
  • The agency reports nearly 79 million counterfeit items seized nationwide in fiscal year 2025, with an estimated authentic retail value exceeding $7.3 billion.
  • CBP Houston says officers regularly encounter unsafe counterfeits, noting more than $187 million in manufacturer-suggested retail value seized at the Houston/Galveston port this year.
  • Officials flag high-risk categories that frequently fail safety standards, including medicines, perfumes and cosmetics, children’s toys and costumes, fashion and luxury goods, electronics and auto parts.
  • A recent Norfolk–Newport News case intercepted 17,634 counterfeit children’s products valued at about $776,000, and CBP urges reporting suspected fakes via its trade complaint portal or the National IPR Center.