Overview
- The CBF formally began talks with major broadcasters and platforms to sell Copa do Brasil rights for 2027–2030, inviting Globo, SBT, Record, Amazon, TNT Sports, Paramount and Disney while consulting YouTube.
- The federation excluded CazéTV from the initial negotiations, citing persistent relationship problems with LiveMode, the company tied to Casimiro Miguel’s project.
- The CBF is pushing a four-year contract that would split the tournament into saleable packages and use a rotation system so buyers alternate rights to the most important matches.
- The confederation’s financial target for the new cycle is about R$1 billion, up from roughly R$700 million now, and that increase would directly raise prize payouts and affect club finances.
- Negotiations are ongoing and could have wider consequences because LiveMode’s mixed commercial roles have drawn scrutiny that may affect digital entrants’ access to major football rights.