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Catherine Tyldesley Rejoins Coronation Street as Eva Price in Character-Led 'Old School' Pivot

Producers say the comeback signals a renewed focus on character-driven stories following scrutiny of linear ratings.

Overview

  • Tyldesley's return places Eva Price behind the bar at the Rovers Return, with early episodes centering on fraught family dynamics.
  • The actor says she agreed to return after producer Kate Brooks laid out a vision to restore an “old school Corrie” feel with strong, character-led plots.
  • New instalments rolled out in late October and early November, and viewers on social media praised the tone as a fresh “new era” for the pub and community.
  • Recent reports highlighted lower linear audiences and a loss of the top-soap slot to Emmerdale, while an ITV spokesperson pointed to atypical scheduling and uncounted ITVX viewing.
  • Coverage also notes multiple long-running cast departures reported since November, adding off-screen flux to the backdrop of the on-screen reset.