Overview
- Luminate reports 200,000 first-week equivalent units, split into 110,000 streaming units (about 145.72 million on-demand streams), 88,000 album sales, and 2,000 TEA.
- The RIAA certified the album double platinum on Sept. 29, roughly 10 days after release, after it was platinum on day one due in part to previously released hits like “WAP” and “Up.”
- Cardi B’s sophomore set marks 2025’s biggest first week for a woman in R&B/hip-hop and gives her a second consecutive Billboard 200 No. 1 following 2018’s Invasion of Privacy.
- An aggressive rollout featured WWE SummerSlam hosting, viral courtroom moments, in-person CD sales in Los Angeles and New York, extensive media stops, and a well-timed pregnancy reveal with NFL player Stefon Diggs.
- Numerous physical and digital variants — including multiple signed CD and vinyl covers, deluxe boxed sets, and expanded digital editions — boosted pure sales, even as critics questioned how older hits affected certification optics.