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Cardi B’s ‘Am I The Drama?’ Debuts at No. 1 and Hits Double Platinum in 10 Days

The album’s controversy-aware rollout converted buzz into sales by pairing heavy streaming with webstore variants and pre-certified singles.

Overview

  • The set opened with 200,000 equivalent units (110,000 SEA from about 145.7 million streams, 88,000 sales, 2,000 TEA), topping both Top Streaming Albums and Top Album Sales, according to Luminate/Billboard.
  • The RIAA certified the album double platinum on Sept. 29, just 10 days after release, with previously multi-platinum singles “WAP” and “Up” contributing to certification totals.
  • Cardi B is now the first female rapper to debut at No. 1 on the Billboard 200 with her first two studio albums, following 2018’s Invasion of Privacy.
  • A heavy-contact campaign drove pure sales, including signed CD and vinyl runs, multiple webstore-only editions and ‘courtroom edition’ covers, plus in-person selling, signings and a broad media push.
  • Early second-week projections reported by HITS Daily Double suggest a slide to around No. 3 with roughly 80,000 units, reflecting a typical post-debut dip.