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Capri Mayor Enforces Ordinance to Curb Aggressive Tourist Marketing

Fines of up to €694 with temporary suspensions aim to preserve urban decor by curbing invasive promotions.

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Overview

  • The ordinance bans businesses from approaching tourists with menus, flyers, maps or promotional pitches in public spaces.
  • Penalties include administrative fines between €173 and €694 for each infraction and possible three-day activity suspension after a formal warning.
  • The Unione Nazionale Consumatori hailed the measure as timely, courageous and necessary to protect consumers from invasive practices.
  • Tourism drives Capri’s economy and visitor numbers have surged by 24% in ten years to 2.7 million.
  • Mayor Paolo Falco emphasizes the need to safeguard the island’s livability during the busy summer season.