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Cap Butaca Buida Sets New Single-Day Record With 81,513 Theatergoers

Organizers present the expanded showcase as a replicable audience-building model.

Overview

  • The third edition logged 81,513 spectators with 88.66% occupancy across 261 performance spaces, 305 shows and 347 functions.
  • Participation widened to the Balearic Islands, the Valencian Community and Andorra, with a first-time Buenos Aires venue contributing nearly a thousand attendees.
  • A new publicity twist introduced the pa del teatre, a T‑shaped bread sold in partner bakeries and promoted by Joel Joan, Octavi Pujades and Mari Pau Huguet.
  • The campaign was organized by Adetca with support from 3Cat and the ICEC, alongside a sector practice of donating 2% of takings to The Freedom Theatre in Jenin.
  • Results were unveiled at Barcelona’s former Damm factory as Adetca president Isabel Vidal highlighted consolidation beyond Catalonia.