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4w ago

Canon Announces EOS R50 V and Global Rollout of PowerShot V1 for Vloggers

The cameras, set to launch in April 2025, feature advanced video capabilities and competitive pricing to challenge Sony's ZV-series in the growing vlogging market.

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Overview

  • The EOS R50 V, priced at $649.99 for the body and $849.99 with a lens, offers 4K video at 60fps, a redesigned grip, and multiple livestreaming modes tailored for vloggers.
  • The PowerShot V1, now globally available at $899.99, features a larger 1.4-inch sensor, advanced stabilization, and professional-grade video options including Canon C-Log3 and 10-bit 4:2:2 capture.
  • Both cameras are designed to target content creators, with the EOS R50 V offering an entry-level mirrorless option and the PowerShot V1 catering to compact camera enthusiasts.
  • Canon's move is a direct challenge to Sony's dominance in the vlogging market, with features and pricing aimed at competing with Sony's ZV-series cameras.
  • The global launch of the EOS R50 V and PowerShot V1 in April 2025 underscores Canon's strategic focus on the rapidly growing demand for vlogging-specific cameras.