Overview

• At the Canelo Alvarez–Terence Crawford final press conference, Alvarez interrupted Max Kellerman to insist that boxing is "always bigger."
• Kellerman called Dana White the greatest combat‑sports promoter of his lifetime and said an NBA/NFL‑style institution could be built for boxing.
• The crowd booed Kellerman’s praise of White, while Crawford voiced support for Alvarez’s stance during the exchange.
• Speaking to media afterward, Kellerman argued that Mexican and Mexican‑American fans have sustained boxing in North America as U.S. mainstream interest declined.
• Kellerman floated Turki Alalshikh, White and executive Nick Khan as potential collaborators for centralized leadership, though no formal plan was announced.