Candy Companies Shift Focus to Gummies and Licorice for Halloween
Rising cocoa costs and changing consumer preferences lead to fewer chocolate offerings this year.
- U.S. confectionery companies are stocking fewer chocolates and more gummies and licorice for Halloween 2024.
- Chocolate prices have risen due to a cocoa shortage and increased production costs, prompting a shift to cheaper alternatives.
- Non-chocolate candy prices are also increasing, but they remain a more affordable option compared to chocolate.
- Hershey and other candy makers are introducing new non-chocolate products, including special flavors and limited editions.
- Retailers are capitalizing on early Halloween demand, with some starting sales as early as back-to-school season.