Overview
- The acquisition transfers hundreds of Hudson’s Bay trademarks, private labels, domain names and social-media handles to Canadian Tire
- Court filings detail a 350-page trove of intellectual property including the original Governor and Company of Adventurers of England Trading into Hudson’s Bay name, point blanket designs and Royal Charter rights
- Canadian Tire’s bid was chosen from 17 offers, 13 of which targeted Hudson’s Bay’s intellectual property
- Canadian Tire aims to complete the transaction by mid-July if the court grants final approval on June 3
- Hudson’s Bay is liquidating all stores by the end of June under creditor protection, resulting in over 8,300 employee layoffs