Overview
- TikTok’s age-assurance tools were found inadequate, leading to the collection and use of sensitive data from large numbers of under‑13 users despite platform rules.
- Investigators cited extensive profiling, including biometric and analytics signals combined with location data, and said TikTok failed to obtain meaningful consent from teens and adults.
- Roughly 500,000 underage Canadian accounts are removed each year after their information has already been collected and used for personalized content and ads.
- TikTok agreed to enhance age checks, improve privacy communications tailored to youth, expand information available in French, and clarify how data may be used.
- The company has stopped allowing granular ad targeting of users under 18 beyond broad categories like language and approximate location, with regulators set to monitor compliance as oversight continues despite TikTok’s Canadian office closures.