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Calvin Klein Launches Valentine’s ‘Our Calvins’ Campaign With Grace Van Patten and Jackson White

The launch spotlights a limited-edition Valentine’s capsule, previewing a broader social rollout.

Overview

  • The Tell Me Lies costars and real-life couple lead Calvin Klein’s new campaign with intimate photo and video assets that show them kissing, showering and snuggling.
  • Shot and directed by Zora Sicher, the visuals frame low-key moments to emphasize connection, confidence and comfort.
  • The capsule features men’s Icon Cotton Stretch and women’s Icon Cotton Modal with a refreshed CK Emblem print, plus cotton poplin briefs and shirts in new pink-striped colorways.
  • The collection is available now, with additional “Our Calvins” content rolling out this week and further imagery from a curated cast of influencer couples to follow.
  • Grace Van Patten and Jackson White said the experience felt especially intimate, highlighting being present with each other, and they have been a couple since meeting on the series in 2022.