Overview
- Calm Sleep creates individualized plans from a brief questionnaire, assigns daily tasks across habits, and tracks progress with a Sleep Readiness bar.
- iOS users can sync wearables through Apple HealthKit to surface sleep metrics in the app for actionable guidance.
- Pricing includes a free tier with a $69.99-per-year premium option, with new sleep content debuting exclusively in Calm Sleep for four weeks before reaching the main Calm app.
- Partnership rollouts include Calm x Ozlo Sleepbuds with a free year of Calm Sleep, sleep-focused rooms at Hilton Times Square starting October 1, and a Target bedding line in December with trial offers.
- Launch content features new Sleep Stories from Delilah and Andrew Scott alongside a library of 300+ hours and roughly 500 stories, with Android availability planned for the future.