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Calls Grow for Formal CBC Emergency Mandate as CRTC Seeks Public Alert Overhaul

The CRTC’s consultation on alert improvements follows a McGill report calling for enshrined crisis-communications duties for the public broadcaster.

The CBC logo is projected onto a screen in Toronto. (Tijana Martin/The Canadian Press)
Smoke from the Dryden Creek Wildfire, just north of Squamish, B.C., is seen on Tuesday, June 10, 2025. THE CANADIAN PRESS/Tijana Martin

Overview

  • A McGill University report released July 16 recommends explicitly adding national emergency preparedness and crisis-response roles to CBC’s mandate, drawing on models from other public media.
  • Canada’s broadcast and telecom regulator has launched a consultation to strengthen the public alert system by requiring emergency notices on cellphone, cable, satellite, television and radio networks.
  • The federal Liberal Party’s election pledge of a $150 million annual funding boost for CBC to deliver consistent life-saving information remains pending implementation.
  • Experts propose structural reforms including formal partnerships between CBC and local independent journalists to enhance community-level reporting during disasters, especially in remote regions.
  • Researchers warn that false claims by extremist groups during past wildfire events have eroded trust in media at critical moments, underscoring the need for reliable, government-independent alerts.