Overview

• Gov. Gavin Newsom signed SB 576 on Oct. 6, with the rule taking effect July 1, 2026.
• The statute bars services available in California from transmitting commercials louder than the surrounding program audio.
• The measure extends CALM Act-style limits to streaming after years of FCC complaints about loud ads on online platforms.
• Studios’ and streamers’ trade groups initially opposed the bill, warning compliance is complicated by dynamic ad insertion and device settings.
• Lawmakers removed a private right of action, leaving compliance monitoring and penalties to state authorities still to be detailed.