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Caitlin Clark Shatters NCAA Women's Basketball Scoring Record

Iowa's Caitlin Clark becomes the all-time leading scorer in NCAA women's basketball history, supported by major brands and drawing record audiences.

  • Caitlin Clark broke the NCAA women's basketball scoring record, previously held by Kelsey Plum, with 49 points against Michigan.
  • Clark's achievement has been supported by major brands like State Farm, Nike, and Peacock, highlighting her economic impact on college sports.
  • The 'Caitlin Clark Effect' has led to sold-out arenas and record TV viewership for women's college basketball games.
  • Clark's NIL deals, including partnerships with Gatorade, Nike, and State Farm, underscore the growing profitability of college athletes.
  • Clark is expected to be the No. 1 pick in the WNBA draft, bringing her star power and endorsements to the professional level.
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