Caitlin Clark Shatters NCAA Women's Basketball Scoring Record

Iowa's Caitlin Clark becomes the all-time leading scorer in NCAA women's basketball history, supported by major brands and drawing record audiences.

Caitlin Clark broke the NCAA women's basketball scoring record, previously held by Kelsey Plum, with 49 points against Michigan.
Clark's achievement has been supported by major brands like State Farm, Nike, and Peacock, highlighting her economic impact on college sports.
The 'Caitlin Clark Effect' has led to sold-out arenas and record TV viewership for women's college basketball games.
Clark's NIL deals, including partnerships with Gatorade, Nike, and State Farm, underscore the growing profitability of college athletes.
Clark is expected to be the No. 1 pick in the WNBA draft, bringing her star power and endorsements to the professional level.