Caitlin Clark Leads Iowa to the Sweet 16, Boosting ESPN Ratings

Caitlin Clark's performance in the NCAA Tournament has significantly increased viewership, with Iowa's latest victory setting a new record for ESPN.

Caitlin Clark and the Iowa Hawkeyes advanced to the Sweet 16 after a narrow victory over West Virginia, drawing a record 4.9 million viewers on ESPN.
Clark's on-court intensity and competitive spirit were highlighted during the game, including a moment where she appeared to shout at the crowd.
The success of Iowa in the tournament, led by Clark's standout performances, has been crucial for ESPN's ratings, with the potential for even higher viewership if Iowa continues to advance.
Clark's achievements, including breaking the NCAA single-season scoring record, have made her a national phenomenon, significantly raising the profile of women's college basketball.
The anticipation for Iowa's next game against Colorado is high, as it could lead to a rematch with LSU, further fueling excitement and viewership for the tournament.