Cadillac Reportedly Hires Ex-Audi F1 Engine Lead Adam Baker to Build Charlotte Power Unit Hub
The GM-backed entrant is staging a customer-to-factory shift in its powertrain plan.
Overview
- German media reports say Cadillac has appointed former Audi F1 engine leader Adam Baker as chief operating officer to oversee its power unit program.
- His role includes building an in-house engine department at a new facility in Charlotte, North Carolina slated to open next year.
- Cadillac will race with Ferrari power units from its 2026 debut through at least the end of 2028, according to the reports.
- The plan targets Cadillac-produced power units from 2029 as the team evolves into a full factory operation.
- Uncertainty over possible early changes to F1’s 2026–2030 power-unit rules, including a potential V8 or V10 return, complicates development choices.