Overview
- Excel Sports Management told ESPN's Shams Charania that Cunningham re-signed with Nike on a six-year endorsement agreement.
- The deal makes him the sixth active NBA player with a Nike signature line, joining LeBron James, Kevin Durant, Ja Morant, Devin Booker and Giannis Antetokounmpo.
- His first signature shoe is expected to launch during the 2026–27 season.
- The All-Star guard followed last season's breakout and Detroit's first playoff trip since 2019 with early-season averages of 27.5 points, 5.4 rebounds and 9.9 assists.
- He has missed the Pistons' last two games with a hip issue but is expected to return soon.