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BYD Tops Tesla in EU Car Sales for Second Straight Month as Electrified Share Jumps

Electrified models reached 62.2% of August registrations, a shift driven by regulation, incentive changes and Chinese pricing.

Overview

  • ACEA data show BYD captured 1.3% of the EU market in August on a 201.3% sales surge, edging Tesla at 1.2% after a 36.6% drop.
  • New-car registrations across the EU, Britain and EFTA rose 4.7% to 0.8 million units in August.
  • Battery-electric, hybrid and plug-in hybrid models collectively accounted for 62.2% of EU registrations, up from 52.8% a year earlier.
  • Stellantis posted a 2.2% rise in registrations, marking its first monthly growth since February 2024, while Volkswagen and Renault gained 4.8% and 7.8%.
  • SAIC Motor, owner of MG, increased August sales 59.4%, lifting its year-to-date EU market share to 1.9% and ranking it tenth in the bloc.