Overview
- BYD sold 1.106 million vehicles in the quarter to September, down 2.1% year on year for its first quarterly drop since Q2 2020, according to a company filing cited by Reuters.
- September sales fell 5.88% from a year earlier, marking the first monthly decline since February 2024.
- The company reduced production by 8.47% in September, extending a trend of lower output at major factories.
- BYD has lowered its 2025 sales goal to about 4.6 million vehicles, a target confirmed by executive Li Yunfei.
- Reuters notes the intensifying price war in China is challenging BYD’s competitiveness, and China’s government said in July it would move to address what it called irrational price competition.